E-commerce’s reach is ever-growing and here to stay. Brands still relying on physical stores need to expand their reach to keep their products relevant and accessible in the eyes of today’s digital consumer.
Marketplaces build consumer trust in ways that self-made websites can’t, fuelling their growth as the biggest sector of the e-commerce market.
Many of today’s marketplaces have a global reach, bringing brands and products closer to consumers worldwide quicker than ever.
Global shoppers are more willing to cross borders via a trusted marketplace, with a growing two thirds of traffic coming through such platforms.
Marketplaces remain the largest and fastest-growing sector of the e-commerce market.
In a constantly competitive market brands need to bolster their online presence and secure consumer trust now more than ever.
Customers trust marketplaces most when it comes to cross-border selling, with two thirds of such orders placed through third party platforms.
